Poster printed in Canada during the Second World War by the Wartime Information Board, Ottawa. It reads: "Thank You Mrs Consumer - for watching prices! Buying only what you need! Investing in war savings! Keep it up!". The poster depicts a woman carrying a ration book, purse, and groceries, surrounded by men in uniform and working clothes, saluting her. The poster was in an envelope addressed to "Foto-Nite Amateur Shows Ltd., Deseronto, Ont." from the Wartime Prices and Trade Board/Commission des prix et du commerce en temps de guerre, Ottawa, Canada.